Described by Popular Science as “The Best Chair for Back Pain,” the all33 BackStrong C1 is the first chair to truly reimagine traditional seating. Designed by Dr. Dennis Colonello, renowned chiropractor, and Jim Grove, famed industrial designer, this sitting solution employs patented technology to help people find freedom through movement. The technology scientifically aligns the spine into ideal posture while keeping all 33 vertebrae moving for improved circulation, greater energy, and pain relief. Sleek and radical in its design, the BackStrong helps companies achieve peak performance.
About the Design
It all hinges on the pivot — literally. To keep the body moving, we created a chair within a chair that deploys our revolutionary pivot function, encouraging movement and core engagement. The result is a system that holds you in perfect posture to keep you from slouching and allow you to move with flexibility.
This chair is built to be the last office chair you’ll ever buy. Our chairs are made with a modular design that allows all components to be individually removed and replaced. Plus, every part is 100% recyclable.
When bodies move, ideas flow. Empower your team to function at their best by granting them comfort, relief from pain, and the energizing health benefits of improved circulation.
Induces Ideal Posture
Ever heard of power posing? The confidence-boosting and creativity-sparking benefits of perfect posture cannot be overstated. Improved posture also reduces tension, decompresses the spine, and even aids in digestion.
Easy on the eyes
Foldaway arms allow you to move much closer to your desk and reduce eye strain. Plus, our commitment to making things that last means we source materials carefully to create chairs that look sleek and at home in any space.
Dr. Colonello had tired of seeing patients return with painful, chronic conditions caused by their office chairs. He went to Jim Grove with the idea for a chair that prevented problems before they developed, and they spent the next five years developing, prototyping, testing, and finally manufacturing the BackStrong.